tiny details
In retail design, we’re often chasing after those big bold wow factors. Waterfalls, mind blowing digitals, amazing eye catching art and sculptural furniture. The big impacts.
A great retail design is really all about layers, much like a painting. Or a met gala look. These layers are critically important if your brand identifies as “luxury”, “bespoke”, “artisan” or anything similar. Subtle nuances that shoppers appreciate and shop owners love to point out are keystones of a great luxury design.
Here are a few tiny details that are often overlooked in a retail setting, but at Blackdog we just can’t get enough of.
Drawer and Cabinet Hardware
Hardware is so frequently overlooked and an easy swap out of you’ve got existing pieces that you just don’t love. I’m a big fan of solid hardware (the weight in your hand screams quality) and upgraded finishes. Restrooms too. Quality faucets with great style.
Trim and Molding
Adding decorative trim or molding along walls, ceilings, or around display areas can provide a finished look and contribute to a sense of elegance and refinement. Edges are thoughtfully finished and have lux touches like inner banding and metal kickplates.
Accents
Introducing small accents on display pieces can inject pops of color, texture, making the space feel cozy and inviting. These pieces should reflect your brand personality. I especially love quirky pieces like these jars from Jonathan Adler.
Planters and Greenery
Including small planters with indoor plants or succulents can bring a touch of nature indoors, improve air quality, and create a more relaxed and welcoming atmosphere for customers. Exterior planters (well maintained) create a softened entrance and subtle connection to the product.
Product Risers
Literally elevate your products with a simple riser. It absolutely adds a perceived value to the item, leading your customers into that “gotta have it” mindset.
Creating layers of tiny luxury details, commonly overlooked, makes a dramatic difference in the overall aesthetic of your retail space. Those differences lead to more customer loyalty and long term brand loyalty. Professional retail interior designers know all the best places to layer these details in your space without blowing your budget or losing focus on the concept.